Brand activism and authenticity in a time when “purpose” is king (or queen)

Brand activism and authenticity in a time when “purpose” is king (or queen) Consumers are looking for brands to take a stand. In sensitive, highly emotional times—set off by a series of back-to-back global events in 2020—people are no longer satisfied with superficial messages and advertising from the companies with which they do business. Even before the societal and economic impact of COVID-19, and the sweeping change demanded by the Black Lives Matter movement, consumers were interested in buying from companies that shared their values.…

Read this article

 

March 2020 Newsletter from OfficeReports

March 2020 Newsletter from OfficeReports We know many of our partners and colleagues have been proactively communicating their activities in light of the COVID-19 outbreak worldwide. We here at OfficeReports are thinking of those impacted by the novel corona virus both directly and indirectly, and hoping for some resolutions soon on a global scale.…

Read this article

 

COVID-19: Update Page from OfficeReports

The current, and rapidly changing, situation surrounding COVID-19 is affecting everyone worldwide. We here at OfficeReports are thinking of those impacted by the novel coronavirus both directly and indirectly, and hoping for a reduction in disruption soon.…

Read this article

 

OfficeReports launches “Report Builder” for fast survey reporting in Microsoft Office

OfficeReports launches “Report Builder” for fast survey reporting in Microsoft Office OfficeReports, a leader in survey reporting automation, today released its “Report Builder,” which can be used both for ad-hoc survey report generation and for creating automated report templates for tracking surveys. The ‘Report Builder’ is integrated directly into Microsoft Excel and PowerPoint, and the new solution can reduce the time to create reports by up to 90 percent.…

Read this article

 

Why working natively in Excel is the best way to create your survey reports

Why working natively in Excel is the best way to create your survey reports Excel is used by an estimated 750 million people worldwide. This widespread adoption means that there is a level of comfort with the program that you’d be hard-pressed to find elsewhere. In the market research industry, thousands of solutions—new ones of which pop up on a monthly basis—claim to take on some part of the research process and do it faster, better and more cost-effectively.…

Read this article